BitOoda Expands Expertise in Power Markets

Leading Power Expert Will Expand Solutions for Power Generators and Digital Asset Miners

BOSTON–(BUSINESS WIRE)–Next-generation digital asset financial services firm BitOoda announced it has hired Ben Pratt as the company’s new Chief Power Strategist as the firm continues to drive the advancement of the digital asset mining financial services ecosystem.

Ben was most recently Senior Managing Director of Uniper Global Commodities NA where he headed the North America power business, including the firm’s effort to originate, price and monetize hedging solutions with power industry participants. His physical trading management background and strong fundamental knowledge base across all U.S. power regions enables him to provide unique risk and structuring insights.

At BitOoda, Ben will focus on broadening BitOoda’s groundbreaking work establishing the industry’s first hashpower market trading infrastructure to provide added value both for BitOoda’s mining clients and also for independent power providers throughout North America.

“We are thrilled to be adding an expert of Ben’s caliber to the BitOoda team. Ben will enable us to further solidify our position as the market leader in the development and execution of strategies at the nexus of digital assets, compute infrastructure, and power providers,” BitOoda CEO Tim Kelly stated.

Ben Pratt added, “I am excited for the opportunity to join BitOoda’s world-class team and look forward to applying my experience in the global power markets to offer new ways for power providers to monetize their capacity while exposing them to an exciting new asset class.”

Contact to explore opportunities for power generators to increase profit margins by optimizing load stability and optionality through Bitcoin mining, and for miners to structure hedging and risk management strategies that effectively manage their exposure and gain access to new sources of capital.

About BitOoda: BitOoda Holdings Inc. is a global financial services platform with a mission to accelerate the adoption of transformational technologies by promoting transparent and efficient marketplaces through innovative and professional capital markets solutions. BitOoda’s subsidiaries include Ooda Commodities LLC, a CFTC/NFA-registered Introducing Broker; BitOoda Technologies LLC, an SEC/FINRA-registered Broker-Dealer; and BitOoda Digital LLC, which has applied for a NY DFS BitLicense. BitOoda HashTM, BitOoda Difficulty®, and BitOoda Bitcoin Transaction FeeTM are trademarks of BitOoda Holdings Inc. For more information, please visit or email


Tom Nath

BitOoda Holdings, Inc.